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Sales Tech
Clay Enterprise Partner
Campaign Approach
Targeted people who follow competitors such as Artisan on LinkedIn, using competitor follower lists as an intent signal for interest in outbound.
Why It Worked
Following a competitor on LinkedIn is a strong intent signal, so these prospects are already actively interested in outbound solutions.
Key Insight
Intent signal: competitor followers on LinkedIn
Performance Results
Live campaign dashboards from 3 sequences run for this client.