GTM Engineer
Using multiple data sources + Automation + AI
to scale relevant outreach
Tools I work with:
End-to-end GTM engineering for outbound that actually works
Custom scraping from directories, Google Maps, product databases, and industry-specific sources. Not just Apollo exports.
Multi-source enrichment with AI qualification. Claygent prompts to verify ICP fit, find signals, and score leads.
Segmented messaging based on actual data points. Multiple angles tested simultaneously to find what converts.
Custom Clay tables with complex enrichment chains, AI scoring, and CRM integrations. Production-ready systems.
Email, LinkedIn, and WhatsApp sequences working together. Account-based plays that reach the right person on the right channel.
Every reply, booking, and status change synced to your CRM. Lead routing, pipeline updates, and reporting so nothing falls through the cracks.
Real campaigns. Real results. Here's what I've built.
Approach: Scraped LinkedIn Ads using Apify, qualified which companies are B2B.
Why it worked: Personalized first line referencing their actual LinkedIn ad activity made the outreach hyper-relevant.
Approach: Scraped Slicelife and Toasttab restaurant directories. Used Prospeo to find emails associated with domains and reverse prompts to find job titles.
Why it worked: Restaurant prospects are hardly found in LinkedIn/Apollo. These emails are hardly touched by cold email, so they're more open.
Approach: Scraped law firms using Serper, segmented into 3 segments with 3 different messaging angles. Scraped actual Google reviews using Apify.
Why it worked: Created 3 distinct segments (< 80 reviews, 1-2 bad reviews, 100+ reviews) with completely different pain points and messaging.
Approach: Scraped Hotels from Apollo, Directories, and Google Maps using SerpAPI. Referenced their OTA listings.
Why it worked: Referenced their OTA listings (Booking.com, etc.) and offered to reduce commission dependency through direct WhatsApp bookings.
Approach: Scraped software companies offering free trials from Product Hunt, GetLatka, GetApp, Toolify, Sourceforge. Used Pandamatch and Similarweb for traffic data.
Why it worked: AI prompt checked if they actually offer free trial. Companies with free trials want to convert users to paying customers.
Approach: Scraped software directories like Crunchbase, Product Hunt, GetLatka, GetApp, Toolify, Sourceforge. Ran AI prompts to check for free trial offerings.
Why it worked: Targeted companies with specific headcount in phone support/customer support department and heavy website traffic.
Have an outbound challenge? Let's figure it out together.
Pick a time that works for you.
Add your Calendly link in the code
Or just email me directly at:
hello@mariellecamba.com